Having worked a SEO professional based in the UK for sometime, I have had more than my fair share of clients who come in searching to use my help only to balk at the sum of money that is being asked. This makes very hard for the affordable SEO service provider because if we lessen our prices, we run the risk of flexible our long term profitableness and financial sustainability. If we fail to reduce our prices we run the risk of maintaining the customer and by extension, potentially compromising our long term gains and financial sustainability.
Whilst it is completely possible for a website owner to do the SEO work all by themselves, it is important to be aware that to do so will require a considerable amount of hard work. The process is windy, time consuming and cumbersome and is not something that can be easily completed in a weekend.
Another fly in the ointment is these companies that make wild and grossly hypertrophied claims as to what they can offer , and so they puff up the dreams with the client only to then fail to provide when and what they are expected to do so. This makes life even harder for the diligent and committed professionals involved in the affordable SEO service, because it means that we have to work just that little harder to close a deal and persuade a customer: “hey I am not a cowboy!”
Make sure you in truth ask questions. Quite frankly, the more you ask, and the more probing they happen to be, the better things will be for you in the long run as you will get a better knowledge as to the level of service to expect. You will also be able to calculate whether or not the SEO provider in question can and will be able to provide decent outputs , or are they simply spinning you a tale.