In many ways, list building can be an art but it still involves some very targeted knowledge. This article will spell out some simple tips that you can use to help you with your list building efforts.
It is important that you take the time to make your subscribers feel special–not just when they give you their e-mail address but later on too. A good way to welcome someone to your list is to give the new subscriber a free product that will actually be useful. For example, if you are trying to build a list in the “dog training” niche then you should put together and give away a PDF report that details some of the better dog training tricks. The potential for making your subscribers feel special is limitless. This is what will help you create a strong bond with the people who have opted in to your list and that can eventually lead to high profit margins.So don’t just gift your subscribers when they join your list, but you need to keep repeating the gesture from time to time. This helps you by keeping your subscribers stick with you and makes others want to be a part of your list as well. When you over deliver to the people who have opted in to your list, people will stop opt-ing out. Give them gifts when they help you out with a testimonial, survey or by inviting more subscribers. All people like to get free gifts and there is no better way to build the trust of the people on your list. Once you start making sure your subscribers feel appreciated you will realize just how important the extra gestures are.
When you build a squeeze page to get subscriber information for your list you need to make sure that the page has a good conversion rate. That’s true: you need to consider all of the things that will make it easier for you to turn traffic into subscribers. A good way to do this is to add a few testimonials to your squeeze page. The main goal of putting testimonials on your site is to help your site visitors feel comfortable about subscribing to your list. Don’t take this step lightly because eventually, what really matters is how effectively you’re converting your visitors to subscribers. You can even go a little further and add audio testimonials from your current subscribers, which make them more believable and trust worthy. Other squeeze pages often feel as if the creator did not care about the page at all. This means that you have even more potential to attract subscribers. If you really want to mine the potential of your squeeze page you need to be creative. Try to identify all of the ways in which you can make your subscribers feel comfortable. Make a list of all those things that can help you boost the response of your squeeze page, things like graphics, a strong copy, etc.
This is going to sound really weird but putting an opt-in form into your newsletter is a good idea. If your newsletter is plain text then you will need to place the link at the end of the e-mail. It seems like it might be pushing things a little bit too much but it will show its value later when you get sign ups from people who had your newsletter forwarded to them or they saw it reprinted on someone’s website. It’s just a smart way to take advantage of the opportunities that come your way through your subscribers.
In conclusion, the tips that we have talked about in this article are just the beginning; as you keep working and learning you are going to discover many others that will help you as well. If you need a top team for expert internet marketing and advertising, check out WebRankingSEO.com – call (407) 876-5771 or click for more information regarding local search optimization, Orlando Internet marketing and search engine optimization services.