Over the years television has been the number one option for product promotion, but in the modern times where gadgets and the worldwide web has more users, businesses and mobile marketing strategist in portland oregon have become innovative in promoting their products. Small businesses especially those that are just starting find it impractical to invest in television advertising, when you need to invest millions with unsure gain.
Creative advertisers came up with an inventive way to allow small scale business to increase sales and better their strategy for product promotion and it became the trend even for large businesses. Mobile Marketing Strategist from Portland, Oregon targets to give you the right consumers for your product.
The Edge in Mobile Phone
Modern advertising made use of mobile phones as its latest tool in advertising , that helps with the endeavor of business owners . This kind of advertising benefits both the advertiser and advertised. The gain for the advertisers and business owners is their profit because of the increase in sales because of product promotion, but the consumers also has an added advantage in this kind of advertising because the consumers will have the chance to avail of freebies and promotional product samples.
Mobile coupons are text messages or SMS that a customer receives in his mobile phone after he keys in the required keyword and short code. For example, a business establishment is giving away freebies to the first 100 customers who will send the message ‘FREE’ to 1234. By sending the keyword to the short code, the texter receives a confirmatory message stating that the sender is entitled certain freebies and certain privileges offered by the advertising product. The SMS or the text messages containing the data for freebies called the mobile coupon is then presented to the participating store or outlet to get the freebie. It comes as an additional advantage for the texter to continue receiving information about the product and occasional special offers.
Profit in Social Media
The fastest growing social media network today is Foursquare, is new in the area of social networking and yet it has a continually growing number of members, with the use of mobile coupons and mobile phones, establishments and products are being promoted. The rule of the game is to constantly reach higher levels and collecting certain badges, in doing so they are required to visit certain establishments where they can obtain their badges and where members are given special privileges by way of mobile coupons. High ranking players of the game are given freebies and mobile coupons that they can redeem at participating stores and establishments. Foursquare is just one of the best examples on how your business can flourish with the use the modern approach to advertising, together with the increase of the foursquare members is the increase in popularity and sales of participating stores.
The idea of mobile marketing continues to grow with its aim to help both small and large scale businesses to make its product known. Mobile marketing does not only come in SMS campaigns, there are also different variations of strtegies that you can chhose from to fit your advertising needs ; the most important thing is that it serves the aim of why you are advertising your product.