When you shop at any business, what do you use as a guide to rate that establishment? Most likely, the attitude and customer service skills of the sales staff would be a major factor! Many of your decisions about giving your business to various service providers, retail shops or places where you eat are probably determined by the level of customer service you get from them. Unfortunately, as important as customer service is, it’s something too many internet marketers leave out of the equation when they think about their business. The internet may seem vast and impersonal, but people who shop online still value customer service as much as customers do anywhere else! Let’s look at some ways that internet marketers can improve their customer service skills. Good customer service is important in every market, for example, the canon mp560 market.
Whenever anyone buys from your site, don’t forget to thank them by e-mail. This can be done in a completely automated manner; simply have an automatic message sent to all your customers thanking them for their purchase. You can do this simply by using a feature most e-mail services have built in, which allows you to send out free messages that say something like, “thank you, your business is appreciated.” This is an easy function to use, so don’t neglect it!
Wouldn’t it be worth it to send out this automated e-mail if it motivates people to become repeat customers?
Sponsor some kind of giveaway for those on your customer list. This will remind customers to reach out to you. You don’t have to give something to each person who then contacts you. You can make the contest run in any manner you choose. People get very happy when they win. Offer one of your products for free to a random response chosen from those who answer a question you send out. It doesn’t matter what kind of question it is, either trivia or something about your business. No matter what you choose, you will be surprised at how many people respond. You could even get email from individuals who were not your original list.
From time to time, it’s a good idea to give your customers something they don’t have to pay for. Do not only send tired sales pitches to the people on your sales list, also send newsletters and useful information to keep them interested. If every email your customers are getting from you are the kind that seem like you are begging them to buy from you, then they’ll be less likely to open the email at all. You customer base will be much more receptive to opening your emails because they have come to expect useful and complimentary information. When your emails focus on projects that other people are involved in, your popularity will rise even more. This will demonstrate to your customers that you care about the niche you are in as much as yourself, and they will be happy to see this. It isn’t a tough job to offer great customer service. Indeed, if you are doing it correctly it should not even take up very much of your time at all. You can probably offer great customer service by spending five to ten minutes each day to make sure each of your clients get what they deserve. Think of it this way, that extra time you spend on customer service could really rake in the sales for you. Now that you are thinking in terms of satisfied customers, you can get to work doing these things immediately. You will only benefit from it!