When it comes to building a truly successful network marketing business, finding a way to generate MLM leads is an important aspect to the entire process. However, the unfortunate reality for over 95% of all network marketers is that these leads are quite difficult to gain access to.
Using the “warm market” contact list method is the way most people try to find leads in this industry. A person is recruited into a network marketing opportunity and then their upline leader encourages them to make a list of all their friends, family and acquaintances.
While this can work for some people, have you ever been thoroughly frustrated by the lack of results this brings you or the people on your team? This is a very inefficient method for bringing in quality MLM leads because the people on this “list” do not necessarily have the qualities that are needed for success with network marketing.
The ability to get over any rejection or disappointment that happens while building a network marketing business is what is needed for success. This is a people business and sometimes people don’t do what they say they will. I’m sure you’ve noticed this!
Therefore, just because a person is your friend or in your family doesn’t mean that they are a person possessing the inner strength to build a great network marketing business.
Please don’t misunderstand me. This warm market strategy definitely works for some people. Especially for people who already have credibility with their contacts, such as a doctor, lawyer, teacher, or real estate salesperson. Not only do these people have credibility, but the size of their warm market list is larger than most…which brings in enough MLM leads that a few people will join them in business.
For most people, though, this type of large warm market list just isn’t a reality. If you fall into this second category, then it’s imperative that you find a way to get your network marketing leads from those people you haven’t met yet. Guess what? This isn’t as difficult to do as you may have believed.
If you generate your MLM leads all by yourself, you’ll discover that you’re going about this in the most efficient and effective manner. If you do it properly, you can brand yourself as a network marketing leader others will naturally want to follow. Today, the best and most efficient way to do this is to use the various Internet marketing techniques.
Take the time to learn how to market yourself and use all the MLM secrets through methods such as video marketing, article marketing, Facebook, MySpace, blogging, ezine ads, etc and you’ll begin to develop a following of people who actually contact you. They will call or email you asking you questions and many of these network marketing leads will be about 95% ready to join you in your network marketing opportunity.
No longer will you hear the “pyramid scheme” objection because these will be leads who already understand, like the benefits of network marketing and have gone through your MLM system. Develop your skills on the Internet and your quest for MLM leads will finally be over.