Search engine optimization has been in existence for many years. It has become incredibly popular because search engines have been advancing rapidly due to the incredible growth of the internet. The last few years have been witness to significant evolution in SEO, or the science of ranking in the search engines. When something grows to this proportion, there is a lot of false information that appears which you need to know about. The majority of the stories floating around about SEO may seem quite forbidding and real, however, they are simply stories. This article will debunk some of these myths. Also, keep in mind that top-tier web hosting is definitely a must have. We highly recommend BlueHost.
In an effort to increase search ranking some sites use a header tag but doing so does not actually affect your rank. Even though many people know that the keywords in the H tags don’t do anything to increase your rankings, they still continue to believe in the myth.
A few simple tests will prove that header tags do not increase search ranking. For this reason, use of header tags should be kept to a minimum. In fact, it is acceptable to not use one if it does not significantly benefit your site.
Another myth that you should be aware of when optimizing your site for the search engines is to understand that ignoring Google’s guidelines doesn’t really get you banned. The main reason is because most of Google’s regulations for webmasters are simply common sense. It’s not mandatory for you to read them if you know you’re doing right. All you have to do is ensure you don’t do anything that would be considered spamming or cheating by the search engines. But yes, go through these Guidelines once because they keep updating and it will help you with gathering knowledge.
Even though some believe that it has an impact on the rank of your site in the SERPs, the need to frequently update your site is another fallacy. Spiders will crawl your website more frequently if you are constantly updating it and adding fresh content but it will have little effect on the rank of your site. Therefore, you don’t want to update your site with forced changes just for the benefit of the search engines. They will not be affected in any significant way. A little searching will reveal that many top ranking websites in popular niches haven’t been updated in ages.
Even though these stories are quite widespread you shouldn’t let them interfere with your SEO efforts. When you’re starting to promote your site or any site with the search engines, it’s important to make sure that you know what the truth is, so that you may put your efforts in the right direction. Last but not least, don’t forget to read our Blue Host review and see if there are any recent Blue Host coupon codes.