Experienced online marketers will often tell you that the best way to promote your business online is to use article marketing. If you use or plan to try article marketing yourself, keep the following guidelines in mind. Together with an article service like Instant Article Factory and a submission service like SEOLinkVine, you have a great combination for building links.
There are so many ways to use articles in your marketing, and that is one reason why online marketers love articles so much. The majority of marketers publish on article directories, but there are other uses such as blog posts, forum posts, as well as other uses. What you would do is use Google, or any other search engine, and look for forums dedicated to your particular market. Once you know what forums to target, you can simply sign up and start posting snippets from your articles or the whole article itself. Proceed slowly with it, and in time you can become known as an expert in your niche, etc. People read forums for a lot of reasons including searching for answers, good information, and solutions to particular problems. If you’re not familiar, the usual thing to do is including your website domain name in your sig file, or signature file. When you make useful posts, people will see your sig file and naturally check it out. It’s a means of site promotion that has been proven to work. If you are in the online dating niche, then use article marketing to promote your site by writing some useful online dating tips articles. Article marketing is all about getting targeted exposure to your articles, so that you can get relevant traffic back to your site. You’ll soon find out, if you don’t know, that article directories are the most often submitted to places for articles on the net. There’s no shortage of article directories, but if you do some careful Googling you can easily find out which ones get most of the articles. Ezinearticles, Goarticles, and even Articlesbase.com are probably the top three places for article submitting. The biggest advantage of submitting your article to directories is that you’ll get direct traffic coming from them. You’ll have to do some backlink work to make your article rise in the rankings, though. It can be done, but it is no longer a walk in the park to rank well using articles in the directories. Try to get a bit more educated on this area of marketing because there is more to learn if you want to maximize your efforts.
Bullet points come from copywriting, but you can use them to good effect in articles, too. When you use bullet points, you’d be able to create articles are well received by people and easier on the eyes. You can create much more white space within the article body, and that is always good to do to help the readers eyes. You’ll also see much higher conversions in your articles due to well placed bullet points. Creating a professional impression on your reader is important, and when you have bullet points in your articles, your readers will feel satisfied. In conclusion, marketing your website with articles is nothing new but nowadays, it has become one of the essential methods to drive back traffic to any website. If it appeals to you, then you should learn more and get started.